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TUI Lapland

picture of TUIs Chief Good List Officer

DREAMING OF A LAPLAND CHRISTMAS? TUI ENLISTS VIRAL MINI SUPERSTAR TO GIVE KIDS A CHANCE TO WIN A TRIP TO THE ULTIMATE WINTER WONDERLAND

New data reveals 35% of kids aged 3-11 across the UK start writing their Christmas wish lists in November
55% of parents notice a switch in their little one’s behaviour in October
A holiday or experience tops the list for 78% of children, with 45% dreaming of seeing Santa in Lapland
TUI recruits viral mini superstar Jackson, to encourage kids to share

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